Jakarta, CNBC Indonesia- The cosmetic and skincare product business is increasingly in demand, which is reflected in data from the Food and Drug Supervisory Agency (Bpom) which records the growth of the beauty industry in Indonesia reaching 21.9% in a year with the number of companies reaching 1,010 companies by mid-2023.

The high population of young people in the country, followed by increased public awareness of the use of beauty products, has taken advantage of many people to become beautypreneurs by launching their own cosmetic and skincare brands.

Founder of KF Beauty & KF Beauty Aesthetic, Cinty Prasetya, said that the beauty industry in Indonesia has grown rapidly in the last 7 years in line with increasing innovation and technology in this industry and the continued increase in demand for beauty products in the country. Apart from that, utilizing the distributor network is a marketing strategy that supports local cosmetics businesses.

What are the prospects and challenges for the local skincare business in Indonesia? For complete details, see Maria Katarina's dialogue with the Founder of KF Beauty & KF Beauty Aesthetic, Cinty Prasetya in Closing Bell,CNBCIndonesia (Thursday, 05/30/2024)