Wow! Many MSMEs lose money because they are tempted by the franchise business


Jakarta, CNBC Indonesia – Financial literacy is still a challenge that must be faced by micro, small and medium enterprises (MSMEs). In fact, MSMEs need to gain an understanding of financial matters to measure business growth and prevent business losses.

Kasilusi CEO Deryansha Azhary explained that currently quite a few MSMEs are still being deceived by unscrupulous franchisees because they don't understand financial science. This happens when MSMEs are tempted by the abundant profits offered through franchise business branches.

“In fact, if you open a branch, check the matrix, is it profitable or has a surplus yet? Because cash flow is a problem where money comes in quickly and then goes out for a long time,” he explained in CNBC Indonesia Ramadanomics 2024, Wednesday (3/4/2024).


Apart from that, he revealed that a healthy financial formula for business actors is when there is a profit and a loss, then there is a deficit and there is a surplus. He said this formula is found in financial terms.

“So it's no use making a profit if there's a deficit. It's better to make a loss, but have a surplus. It's as simple as that. Moreover, if you already have a profit, it's a surplus,” said Deryansha.

[Gambas:Video CNBC]

Next Article

BRI's 'Klasterku My Life' program brings this coffee to further growth

(rah/rah)